Art Direction360 Omni-Channel Campaigns
Built campaigns from concept to completion, including inspirational swipe, shot list, styling swipe, on-shoot art direction, photo selects, and final delivery.
Guidance and design of seasonal toolkits for new releases or themed marketing campaigns
Ideate and create fresh, new content for the Pipette brand. Work at a global, regional and local market level on a wide range of projects. Overseeing production for a broad range of creative work, including brand identity development, integrated marketing campaigns, packaging, retail merchandising, events, social media, photography and video production.